Scalp purifying remineralising mud

Every day hair and scalp are subjected to stress. External agents, chemical treatments, frequent washing, excessive use of hairdryers and inappropriate brushes can all damage the hair, making it brittle, dull and prone to hair loss.

Pre-Treatment Mud purifies the scalp by deeply removing external agents and impurities.

Thanks to the action of Clay, Aloe Vera and Jojoba oil, the hair will be

Clay, the product's main active ingredient, has been appreciated since ancient times for its mineral salts and purifying action on the scalp. Removes residues, impurities and toxins from the hair and restores vitality.
Enhanced with Aloe Vera and Jojoba Oil, it also promotes a healthier and more vital appearance of the hair.
Aloe Vera is fantastic to use on dull, dry hair prone to hair loss. It is an ancient remedy for providing hair with strength and shine.
Jojoba oil gives vitality to the hair and makes it visibly more beautiful. Its moisturising and emollient properties leave the hair shiny whilst deep cleansing the scalp.

The B.Pur Clay range consists of three products formulated with ingredients of natural origin, with purifying and remineralising power, dedicated to those who want a deep cleansing of the hair and scalp, without sacrificing tamed, soft, scented and shiny hair.
An extraordinary mix of well-being thanks to the active ingredients that enrich the 100% Vegan treatment.